Expert designer with 8 years of experience in building digital products seeking to continue creating social impact and product inclusion.
Optum Digital (formerly Rally Health)
Product Designer II
Jan 2019–Present, San Francisco, CA
Responsible for the user experience and interface design for the Rally Health digital platform (suite of web and mobile apps).
Projects Assisted: Rally Coach Weight Loss Prevention re-design launch 4/2019, Optum Digital Wellness Courses redesign launch 1/2020, Rally's Health Literacy Quizzes & Surveys redesign launch 6/2019.
Chairperson of Rally Pride, coordinated with leads across 7 offices, created swag & poster designs and planned quarterly events & partnerships. Assisted with events like NCOD, IDTV, Pride fundraisers for nonprofits, and have raised over $5,000 total.
Member of Rally Women Leadership Network (RWLN) Development committee. Organized an internal speaker series called Hacking Presentations.
500 Global (formerly 500 Startups)
Senior Marketing & Design
Nov 2015–May 2018, San Francisco, CA
Executed 500’s marketing, branding, and digital media strategy, deepen engagement and presence across channels, and manage websites and back-end operations associated with startup and investor conferences for 100+ events in the U.S, Asia, and Africa for entrepreneurs, investors, and the tech community. Mentoring and advised startup founders on their product design, websites, and marketing.
Microsoft (via Aquent LLC)
March 2015–Oct 2015, Mountain View, CA
Lead design vision and execute end-to-end design experience from ideation, wireframes, user research, and interaction mockups for a lightweight CRM for small businesses as an Outlook plugin and iOS app to enhance building people relationships with Microsoft branding guidelines and UX Outlook patterns. Work cross-functionally across with PMs, product design, user research, and engineering teams to ideate and implement quickly.
Hookup Sex Ed App
February 2015–July 2015, San Francisco, CA
Consulted and crafted branding, values, and product strategy from ideation and shaped the UX framework and UI patterns for a mobile-friendly website for accessible sex education. Created and collaborated on wireframes, mockups, and prototypes with included HTML/CSS coding to ensure design specs with a developer.
Sept 2014–Nov 2014, San Francisco, CA
Consulted and conducted product design projects for a high-growth startup called Haydle, an enterprise Q&A platform. Lead several design usability studies, A/B testings, user journeys, and designed prototypes with recommendations to increase engagement and validate designs.
Feb 2014–Dec 2014, San Francisco, CA
Lead design strategies for Grate app and Looky.co and execute end-to-end design experience from ideation, wireframes, user research, and high fidelity mockups across Looky.co websites and Grate iOS app. Establish branding iconography and redesign of Looky.co to increase the interaction rate by 40%.
Graphic Web Designer
March 2014–Aug 2014, San Jose, CA
Enhanced the user experience with UX architecture, iconography, and UI elements for SaSS product and chrome extensions to help the sales team efficiently track emails and share documents. Conceptualized and redesigned Livehive.com website and created infographics and animations.
Freelance Designer + Photographer
Sept 2013–Nov 2013 Murfreesboro, TN
Designed various logos and print materials for freelance clients in Tennessee. Conceptualize and delivered photos after shooting weddings and portraits. Fully created and edited highlight videos of weddings for clients.
Morris Creative Group
Graphic Design Intern
Aug 2012–May 2013, Knoxville, TN
Managed identity logos, WordPress websites, and print marketing materials for clients. Mentioned in local Metro Pulse for “Make Cupcakes, Not War” shirt design
The Daily Beacon
Photo Editor + Photographer
June 2010–May 2013, Knoxville TN
Selected and edited photographs to be included online or in print by daily deadlines. Photographed daily university sports and events to provide coverage of university campus life for students
Cabedge Design LLC
Graphic Design/Copywriter Intern
June 2012–Aug 2012, Nashville, TN
Managed social media for clients and designing graphics. Completed SEO for Demos’ Restaurant website, voted Murfreesboro’s #1 restaurant. Authored personal technology blog articles for “Nashtag” and “Atiba Mobile”
BFA in Graphic Design
May 2013, Knoxville, TN
Named “Outstanding Student” in BFA Graphic Design 2013 class
Sept 2014–Nov 2014, San Francisco CA
Immersive in-person Product Design accelerator program to train designers to succeed in high growth startups. Studied under UX mentor Kate Rutter of Luxr.
User Research, User Experience Design, Web/Mobile Development, Visual Design, Branding, Usability Testing, Design Strategy, Customer Development, Typography, Marketing, Social Media, Editorial Photography, Wordpress, Videography/Animation, Audio & Video Tech, and more
Photography, Sketch, Figma, Keynote, WordPress, HTML/CSS, Google Analytics, User Testing, Hubspot, and Adobe Creative Cloud: Photoshop, Illustrator, Premiere, InDesign, Dreamweaver, Lightroom, and After Effects.
Bookmaking, Zine-making, letterpress, laser cutting
Global Diversity CFP Day 2021
Malaysia's First Symposium on Barriers to Public Restrooms hosted by multiple Malaysian Transgender community organizations
LGBTQ Tech & Innovation '16 hosted by The White House & Lesbians Who Tech
Diversity in Tech Summit NYC hosted by DigitalOcean and 500 Startups
Sum of the Parts Flips the Stage hosted by Autodesk at Exploratorium
A/V Techie & Data Manager at Lesbians Who Tech Summits San Francisco '14-'17, Lesbians Who Tech Summits New York '16-'17
Design wordpress, wix, squarespace websites for nonprofits and mental health professionals
3rd place in Book/Editorial design award winner at 1Oth Annual
TENN Show hosted by AlGA Knoxville
March 2013, Knoxville, TN
Baldwin Lee Photography award winner at 66th Annual Student Art
Competition at Ewing Gallery
March 2013, Knoxville, TN
School of Art award winner at EuRECA (Exhibition of Undergraduate
Research and Creative Achievement)
April 2013, Knoxville, TN
Indexzine: issue 2, theme “24”
Indexzine: issue 1, theme “Spirits”
Exhibited entry “The Agony of Tea” at 65th Annual Student Competition at Ewing Gallery
March 2013, Knoxville, TN
Exhibited entry “ICE-Emergency Guide” at “Out of the Frame, Off the Wall” at Gallery 1010
Oct 2013, Knoxville, TN
AlGA at UT-Knoxville
March 2012-Dec 2012, Knoxville TN
In charge of promoting events in print and online, work with other officers to develop events
Badminton Club of UT-Knoxville
Aug 2012-May 2013, Knoxville, TN
Hosted Knoxville’s 1st badminton tournament and doubled the number of competitive players in the second year. Successfully planned two competitive tournaments events per semester within the southern region Earned ten gold and silver medals in badminton tournaments as a competitive player
San Francisco, CA
Email: tsripunv [at] gmail.com
© T Sripunvoraskul 2021